Author Archive

Geo-Targeting web-script

No Comments » Written on March 27th, 2012 by
Categories: Scripts

Over the time spent in online marketing, I came across all sort of requests and targets, and being able show content based on visitor location can make a great difference in visitor loyalty and lead generation. Geo-targeting has many advantages when it come with user interaction, being able to show the right message to the right people. For example, it is most likely for a German visitor to interact with a banner in German language rather than with an English banner.

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How to include RSS content in your website pages

No Comments » Written on March 22nd, 2012 by
Categories: Scripts

Many websites offer RSS feeds (Really Simple Syndication) as a manner of keeping users updated without having them to revisit the website. Some of you may be familiar with RSS feeds, already getting updates in a RSS Reader, and some other users may not know so much about these feeds.

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SEO in 5 steps

No Comments » Written on February 20th, 2012 by
Categories: SEO

SEO (Search Engine Optimization) is a process in web development that will help in the website gaining better positioning in search engine organic results (non-paid results). As search engine organic results are a source of free and highly targeted traffic, following a few simple steps when developing your website and web-pages may represent the difference between success and failure.
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